What the heck is a LOGO? What, you mean people actually professionally name their businesses? Who knew?! Well, after doing a bit of research online about logo's, branding and how to get a bit of a more professional look to my new adventure, I stumbled across a lot of information about branding and of course "FREE LOGO's". Well, we all know there really isn't too much in this world that is free; at least not quality stuff. So, once I figured out what branding was, what a logo for my business meant and how to get started with finding the perfect style that fit me, who I am and what my products are all about.. I stumbled upon Mandy on... wait for it... ETSY. I will include her link to her Etsy business page at the end of this blog. She hand draws all of her logo's, she is multifaceted in many, many ways... on top of all of that, she is amazingly nice and extremely helpful.
I "settled" on my perfect logo. I emailed the details, what I wanted....and when I got the proof back.. I only felt excitement! I thought to myself "WOW", even if I only sell one lip gloss ever.. it will all be worth it because this logo.. is amazing! I feel like I have arrived, like I have a purpose and all of my hard work... validated by three little words in the cutest little logo I have ever seen "TwinklingGallery Organics".
Who knew something like this would be so empowering? Along with a business comes so much more. Advertising, logo's, business cards, what kind of stamps to use, what kind of packaging to use and what kind of little touch can I add to my products that make it my own.
Then to top it off.. Making a fantastic product.
SO far, I haven't sold ONE SINGLE LIP BALM ( or any other product for that matter).. I have given out a ton of samples though and all of my feed back has been fantastic. I just need that one person to see my products for what it is.. and away we will go!!!
In the meantime, I will rest my head softly on my pillow tonight and think about my amazing logo that represents me... in just a few little words!!
Forever Natural,
Abbey Lynn
Please find Mandy, the branding genius on Etsy at Style me Sweet
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